Webkinz -- Great for kids, but...
Are you familiar with Webkinz? Before Christmas, all I knew was that Webkinz are adorable little stuffed animals that our grandchildren talk about -- a lot. Since Christmas, I have learned much more since Alex and Morgan gave me a Lil' Kinz Chihuahua as a gift so I can play with them.
Now I can tell you more. Yes, Webkinz are adorable little stuffed animals, but they're much more. When you get a Webkinz, you're supposed to go to their web site and "adopt" your pet by entering the "secret code" printed on a special tag attached to it. When you do that, you get Webkinz dollars to spend on decorating your pet's room, feeding your pet, etc. You can earn more $$ by playing arcade games, searching for gems, answering trivia questions. You can also use KinzPost to send notes and gifts to people you've added to your friends list.
The site is safe and very educational. It teaches children that pets are a responsibility. If they don't pay attention to their pets, feed them, make sure they get exercise, etc., their pets become sad and ill. The games are superb for building hand-to-eye coordination and for learning.
BUT... It appears that the people who run Webkinz are not well prepared for the popularity of Webkinz. Just after Christmas, their site was down for a full day. Even now, it is frequently unavailable. If you have children, you can imagine the impact of their site being unavailable. How many times can kids ask, "Is it working yet?" in one day? Yikes!
In addition to being unavailable so frequently, the site also has problems with malfunctions. To add to that, their support system really stinks! It's hard to find where to ask a question other than some predefined questions they have listed. Once you find where to ask your questions, you will wait and wait for a reply and a resolution of your problem.
IMO, when you have a company that produces a product to be used in conjunction with a web site, you have a responsibility to maintain the site and anticipate the traffic and the needs of your users. This is where Ganz, the manufacturer of Webkinz is falling down. Hopefully, they will improve.

The approach of Mother's Day is always a thoughtful time for me, but not so much in the "traditional" way. Maybe it's because I prefer verbs to nouns, actions to things...

